--- title: "Blua - Reviews, Revenue and Downloads in Australia | Apple App Store" description: "A digital health toolkit: AI health assistant, habit tracking, health checks, challenges, and more. Blua is Bupa’s digital health app: your toolkit to build healthy habits, access care, and get rewa" --- # Blua — Australia > Digital health by Bupa ![Blua App Icon](https://is1-ssl.mzstatic.com/image/thumb/Purple211/v4/9c/57/5b/9c575b41-a829-50c5-d5d9-5e5d943fbf17/AppIcon-Prod-0-0-1x_U007ephone-0-1-0-sRGB-85-220.png/400x400bb.png) **Developer:** [Bupa Australia Health Pty](https://apptail.io/developer/bupa-australia-health-pty-dLcb) (Australia) **Category:** Health Fitness **Rating:** 3.2/5 (65 ratings) **Price:** Free **Bundle ID:** au.com.bupa.blua **Store:** Apple App Store **Country:** Australia **Version:** 4.9.0 (released 2026-10-01) **Original Release:** 2025-09-10 **App Store Link:** [Download on Apple App Store](https://apps.apple.com/au/app/app/id1620073582) **AppTail Page:** [https://apptail.io/app/blua-tMKw/australia](https://apptail.io/app/blua-tMKw/australia) ## Blua Description A digital health toolkit: AI health assistant, habit tracking, health checks, challenges, and more. Blua is Bupa’s digital health app: your toolkit to build healthy habits, access care, and get rewarded along the way. The best part? The app is free to download and available to everyone (not just Bupa members). It’s backed by Bupa and designed with healthcare professionals to help more Australians live healthier, happier lives every day. Why you’ll love Blua: AI health assistant • Blua AI can help you access Blua and/or Bupa resources, health insurance-funded programs, and services, tool, tips and information, but it isn’t designed to check symptoms, diagnose or recommend treatment. Build habits that stick • Choose from 80+ habits designed to fit your lifestyle • Keep your streaks alive with friendly nudges and reminders • Sync Apple Health to easily track your progress • Join monthly wellness challenges designed for diverse abilities Take the guesswork out of preventative health checks • Get recommendations • Set reminders • Book appointments Get care when you need it • 24/7 online doctor appointments at your fingertips • Access handy health tools like a wellbeing score and calorie converter Reward your healthy self • Unlock discounts and rewards from big brands • Enjoy offers from wellness and lifestyle partners Download Blua today and see how easy staying on top of your health can be. Read terms and conditions and privacy policy Why you’ll love Blua: Build habits that stick • Choose from 80+ habits designed to fit your lifestyle • Keep your streaks alive with friendly nudges and reminders • Sync Apple Health to easily track your progress • Join monthly wellness challenges designed for diverse abilities Take the guesswork out of preventative health checks • Get recommendations • Set reminders • Book appointments Get care when you need it • 24/7 online doctor appointments at your fingertips • Access handy health tools like a wellbeing score and calorie converter Reward your healthy self • Unlock discounts and rewards from big brands • Enjoy offers from wellness and lifestyle partners Download Blua today and see how easy staying on top of your health can be. Read terms and conditions and privacy policy ## Blua Screenshots - [Screenshot 1](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/89/c7/4d/89c74dc0-7d3c-fa75-79b8-46cf0c3d557f/iOS___6.5_U201d_Display_Screen_01.png/1284x2778.png) - [Screenshot 2](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/5d/10/de/5d10de37-22ba-bf09-0865-a36a0d033f38/iOS___6.5_U201d_Display_Screen_02.png/1284x2778.png) - [Screenshot 3](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/c8/93/a0/c893a08c-4b51-b1b9-d5e5-8d94218d8337/iOS___6.5_U201d_Display_Screen_03.png/1284x2778.png) - [Screenshot 4](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/b4/86/f2/b486f2ea-c46b-ea64-669f-df79fc997149/iOS___6.5_U201d_Display_Screen_04.png/1284x2778.png) - [Screenshot 5](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/b2/37/7d/b2377d29-900a-54aa-8b31-8a941e981868/iOS___6.5_U201d_Display_Screen_05.png/1284x2778.png) - [Screenshot 6](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/d2/eb/0a/d2eb0a2b-eead-8de6-0171-d3d09a134f1d/iOS___6.5_U201d_Display_Screen_06.png/1284x2778.png) ## Blua Rating Breakdown in Australia - 5 stars: 31 (48%) - 4 stars: 3 (5%) - 3 stars: 3 (5%) - 2 stars: 1 (2%) - 1 stars: 27 (42%) ## Blua Reviews in Australia ### *---- "Blua doesn’t accurately sync step data from Apple Heath app" Seriously. I’m not sure who is developing this APP. But I’m part of a step challenge with workmates this month. And the APP can’t seem to sync the data from the Apple Heath app accurately at all. Some days I’ve even seen my steps count for the month go backwards. -- JoseRamosramirez, 2025-10-08 ### ***** "Easier than I thought!" Have been using this for a couple of weeks now, and loving how automated this is :) Looking forward to seeing how this app evolves! -- David McNameFace, 2025-10-02 [View all Blua reviews and detailed analytics on AppTail](https://app.apptail.io/signup?utm_campaign=ai-crawl&utm_content=reviews) ## Blua Store Rankings | Chart | Country | Category | Rank | |-------|---------|----------|------| | Top Free | Australia | Health Fitness | #250 | ## Blua Discovered Keywords - the health app apple - guesehat - ramsay pulse - blua --- ## About AppTail [AppTail](https://apptail.io) is a mobile app intelligence platform providing app analytics, ASO (App Store Optimization) tools, keyword tracking, competitor analysis, revenue estimates, and review monitoring for iOS App Store apps. 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