Bluespec has earned its keep
We recently introduced the opticians in our dispensary to Bluespec in order to support their conversation with patients about the protective benefits of polarized sunglasses and specialty blue light filtering lenses. Recognizing that showing vs telling makes their job ten times easier when explaining these choices, everyone was excited to have a helpful tool. Patients now understand more in a fraction of the time and sales of high-tech lenses and polarized sunglasses are soaring.