---
title: "I Love Ugly US - Reviews, Revenue and Downloads in United States | Apple App Store"
description: "I Love Ugly (ILU) was started in 2008 as an art project by our founder and Creative Director, Valentin Ozich. Initially a passion project, ILU was conceived through late nights spent pondering over a "
---

# I Love Ugly US — United States
> Quality Goods

![I Love Ugly US App Icon](https://is1-ssl.mzstatic.com/image/thumb/Purple211/v4/0f/9c/03/0f9c0334-82ee-63f0-2997-d0affc1ca7e0/AppIcon-0-0-1x_U007emarketing-0-11-0-85-220.png/434x0w.png)

**Developer:** [I Love Ugly](https://apptail.io/developer/i-love-ugly-xFBc) (Australia)
**Category:** Shopping
**Rating:** 4.9/5 (185 ratings)
**Price:** Free
**Bundle ID:** com.tapcart.hsbJGpwJ7q
**Store:** Apple App Store
**Country:** United States
**Version:** 6.2 (released 2025-10-15)
**Original Release:** 2022-10-06
**Languages:** English, Arabic, Croatian, Dutch, Finnish, French, German, Hebrew (modern), Hindi, Indonesian, Italian, Japanese, Malay, Norwegian Bokmål, Polish, Portuguese, Romanian, Chinese, Spanish, Swedish, Thai

**App Store Link:** [Download on Apple App Store](https://apps.apple.com/us/app/app/id6443592446)
**AppTail Page:** [https://apptail.io/app/i-love-ugly-us-JGnb/united-states](https://apptail.io/app/i-love-ugly-us-JGnb/united-states)

## I Love Ugly US Description
I Love Ugly (ILU) was started in 2008 as an art project by our founder and Creative Director, Valentin Ozich. Initially a passion project, ILU was conceived through late nights spent pondering over a rapidly expanding body of designs and illustrations within his bedroom in Auckland, New Zealand.

Today I Love Ugly continues to grow as an internationally recognised streetwear brand. Still independently owned, it has carved out a niche as a premium yet accessible lifestyle brand with a fanbase spanning globally throughout New Zealand, Australia, the US, Europe, and Japan.

The ILU app is intended to be the centerpoint for the ILU community. Download now to be a part of it.

## I Love Ugly US Screenshots
- [Screenshot 1](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource112/v4/73/48/cf/7348cf9f-6eba-52c2-60e4-6361ce7f66c6/3b8343de-939f-4804-a60e-85c1161fec9c_screen_1-0.png/1242x2688.png)
- [Screenshot 2](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource122/v4/1b/16/9e/1b169ec1-6f40-b1df-5cb4-8f9707a7e5c1/41196edd-e2fd-4436-ade2-a08d39e1aafc_screen_1-1.png/1242x2688.png)
- [Screenshot 3](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource112/v4/d9/60/66/d9606644-c336-3c31-bed4-f92e12dbe10a/7a37aa02-2e92-44b1-946f-4dccafc49999_screen_1-2.png/1242x2688.png)
- [Screenshot 4](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource112/v4/09/41/3c/09413c10-d1c7-4604-a4df-cd7c6c8fac90/34a3b988-5c2a-4066-8a9d-75e46fbc2978_screen_1-3.png/1242x2688.png)

## I Love Ugly US Rating Breakdown in United States
- 5 stars: 176 (95%)
- 4 stars: 7 (4%)
- 3 stars: 2 (1%)
- 2 stars: 0 (0%)
- 1 stars: 0 (0%)

## I Love Ugly US Reviews in United States

### ***-- "Not bad could be better"
I love the products and the app has improved since I first started using it. I wish the app had some of the same filters/functions as the website.
-- Josh Blocker, 2024-09-05

### ***** "Smooth app"
The only thing I wish it had was the sizing chart like the website but other than that it’s a great app!
-- Baked Bystander, 2024-01-28

### ***** "LOVE ILU!"
Such a huge fan of this brand! Have been buying my teenage and now adult boys staples from this line for years! I order from the states and I think they are delivered quicker than when I order something local! Quality is amazing, beautiful fabrics and fit is always solid! Cannot say enough about this brand other than I love this brand so much I should work for them over here in the states! 😂🤷🏼‍♀️❤️
-- lperrier, 2023-11-12

### ***** "Love this brand"
Ive always loved this brand. The designs are unique and simplistic at the same time but allow you to express yourself in your own with neutral tones
-- Xleon--x, 2023-09-29

### ***** "Super dope company!"
Kiwi’s doing it right. Love their dedication to providing high quality goods and keeping styles fresh.
-- Jay roo holly day, 2023-09-28

### ****- "Sorting and filtering needs more options"
I’d like the app to match the sorting and filtering that’s on the website. Like men’s > T-shirts > long sleeve TS.

Also, you should certainly be able to filter OUT items that are sold out. I understand including sold out items as default, but the user should be able to filter them out.
-- Captkurn, 2022-11-25

[View all I Love Ugly US reviews and detailed analytics on AppTail](https://app.apptail.io/signup?utm_campaign=ai-crawl&utm_content=reviews)




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---

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