Lose It! is a calorie counting, nutrition tracking, and intermittent fasting tool that helps you ditch the unwanted behaviors that are holding you back from reaching your weight goals.
Since our launch in 2008 we have been featured in The Wall Street Journal, The Today Show, Men’s Health, Women’s Health, CNET, Buzzfeed, CNN, Shape, Good Morning America, and more.
• 125+ million pounds of weight lost by our members (and counting!)
• 50+ million searchable items in our comprehensive international food library database
• 50+ million users who have started their weight loss journey with Lose It!
• 25+ macronutrient and health goals to choose from
• 3 days of tracking is all it takes before a user starts to see a result in weight loss
HOW LOSE IT! WORKS
Lose It! uses the proven principles of calorie tracking to educate and help you succeed. To get started just input your profile details with your goal weight and we’ll calculate the daily calorie budget best for you. Next, easily track your food, weight, and activity, and get ready to celebrate your weight loss victories. There’s no easier way to change your habits and learn about your nutrition needs.
LOSE IT! FEATURES
• NEW! Nutrition Strategies - Whether you're a nutrition novice or a macro-tracking expert, we have a nutrition strategy that will meet your needs. Our dietician-curated strategies will support everything from keto to plant-based and more!
• Barcode Scanner – quickly scan food barcodes or search our database to track foods you’ve eaten.
• Snap It – log food by simply taking a photo of your food. Just tap the camera icon for food tracking as easy as taking a picture. (2016 CES Innovation Award Winner).
• Track Nutrients – track more than just calories including macros, proteins, water, carbs, sugars, body measurements, sleep cycles, and more.
• Milestones - break down your weight loss goal into smaller, more achievable segments
• Healthy Living Articles - get inspired and stay informed on wellness topics with new content every day.
• Fitness App Syncs – connect trackers, apps, and devices like Fitbit trackers, Misfit trackers, Fitbit scales, Garmin trackers, Withings scales, Google Fit, Healthkit, and more.
• Biggest Food Library Database – 50+ million searchable foods in our international library.
• Intermittent Fasting - set your fasting plan and track your fasts in the same app where you track your food.
• Calorie Scheduling - schedule higher days and lower days so that your plan fits in your lifestyle.
• Meal Planning & Targets – meal targets help you calculate suggested calories per meal based on your goal while meal planning allows you to customize your meal names and snacks for more accurate records.
• Patterns – learn about your habits with our exclusive personal insights and patterns to identify what is hindering or helping your progress.
• Themes – personalize the look and feel of Lose It! with themes that speak to your personality.
• Recipes – customize your weight loss journey with breakfast, lunch, and dinner meals you create yourself.
Download Lose It! today and join a community of members looking to improve their health and wellness.
Get started today with Lose It! - Weight Loss That Fits!
Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members.
http://loseit.com/terms/
Should you choose to purchase a Premium or Boost subscription, subscription purchase will be charged to your iTunes account. The yearly subscription will automatically renew unless the auto-renew is turned off at least 24 hours before the period subscription ends. Your premium subscription auto-renew can be turned off or managed in your iTunes account settings. Any unused portion of the free trial is forfeited after purchase.
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In-Apps
Lose It! Premium
£5.99
Lose It! Premium Features
£34.99
Lose It! Premium Lifetime
£59.99
Screenshots
User Rating
4.68 out of 5
36,670 ratings
in United Kingdom
5 star
29,005
4 star
5,273
3 star
1,445
2 star
333
1 star
614
Ratings History
Reviews
Amazing UI
I really like the UI for tracking foods and weight. Their pre-made plans and advice are very helpful. The annual membership is very cheap compared to MyFitnessPal and the app is better. I do wish they added a weight gaining program though as I tend to focus on muscle growth in the winter.
Pls fix
Scanning barcode feature not working
Confusing
I have just cancelled my subscription after going through the very lengthy set up. There is simply no instructions of how to use the app and count your calories. Shame because it seams just what I was looking for.
Disappointed
Lost a customer by taking away free barcode scanning. Don't charge for something that was previously free for years. That's just bad business.
Lost 2 stone
With the help of this app I cut 2 stone, I am extremely pleased with this app and am now using it with the premium subscription to start my journey with building muscle in the gym!
Great App for logging food intake
I’ve been using the app for a few months now, after looking for alternatives to Fitbit, and this app is really good.
It’s a little confusing at first, but after a few days and adjusting settings, everything was working as I wanted it.
The barcode scanner is very handy, and only occasionally have to manual input - usually newer products.
Used to be good
Used it a few years ago and it really helped. Came back to it today and now everything is behind a paywall. The free version is too difficult to use regularly. It’s sad to lose previously free functionality to a subscription. Will go look for another app.
Myfitnesspal is better
LoseIt developers should use their app to lose their greed, because they’ve now put also every function behind a paywall.
Great Until Now
The app was amazing, until about 3 days ago, it started giving me error messages about not being able to retrieve data; it pops up consistently and makes it a burden to use the app. Anytime I tap on something in the app, the error messages pop up again. They don’t even pop up once, 2-3 times even when I’ve dismissed it; the same error message, 2-3 times, until I tap something in the app, then another 2-3, again. I can’t input any pre-existing workouts. I can’t select pre-existing foods. Just a complete mess. I’ve waited for an update, but I can’t wait anymore; today I decided to use a different app.
Crashes on opening (IOS version)
New install, up to date iOS. Set the thing up successfully but it goes blank screen on opening. Deleted re-installed. The same.