---
title: "PURE Insurance - Reviews, Revenue and Downloads in United States | Apple App Store"
description: "WHY PURE  Insurance is about more than just the things we protect. It’s about our members: making them smarter about risk, helping them reduce their chances of experiencing a claim, and making them mo"
---

# PURE Insurance — United States
> Exclusively for PURE members.

![PURE Insurance App Icon](https://is1-ssl.mzstatic.com/image/thumb/Purple211/v4/fa/9b/b5/fa9bb512-6e0a-8cc3-f322-184c371795c6/AppIcon-0-0-1x_U007emarketing-0-8-0-85-220.png/400x400bb.png)

**Developer:** [PURE Insurance](https://apptail.io/developer/pure-insurance-lvsb)
**Category:** Finance
**Rating:** 4.8/5 (3,041 ratings)
**Price:** Free
**Bundle ID:** com.pureinsurance.member
**Store:** Apple App Store
**Country:** United States
**Version:** 2.0.15 (released 2026-06-09)
**Original Release:** 2020-11-26

**App Store Link:** [Download on Apple App Store](https://apps.apple.com/us/app/app/id1519334450)
**AppTail Page:** [https://apptail.io/app/pure-insurance-jXeb/united-states](https://apptail.io/app/pure-insurance-jXeb/united-states)

## PURE Insurance Description
WHY PURE 
Insurance is about more than just the things we protect. It’s about our members: making them smarter about risk, helping them reduce their chances of experiencing a claim, and making them more resilient so that if a claim does happen, they can recover faster and with greater ease.  


WHY PURE’S MOBILE APP 
PURE’s mobile app makes it easy to get the most out of your membership: 
 

* Submit and Track Claims in Real Time 
* Quickly Access Policies and Auto ID Cards  
* Pay Bills  
* Get On-The-Go Roadside Assistance After An Accident or Breakdown 
* Access Member-Exclusive Benefits:  
 
As a PURE member, you can access exclusive benefits through the app that are intended to simplify your insurance, and your life, including:  
 
* Evergreen PURE360™: Our digital home inspection report provides a constant source of information for members to better understand the “health” of their homes and other potential risks as they approach. Through customized alerts, members will be informed when systems in their home (i.e. water heater) are near the end of their useful life or are recalled, helping to reduce the chance of a claim.  

* PURE Advice Dashboard: Amplifying the best advice of your independent advisors, the PURE Advice Dashboard is a personalized tool, using insights from our experience and data, to identify coverage gaps and policy savings opportunities to help members make more informed decisions about their insurance.  

* PURE Home Spotlight: Leveraging our massive data library, PURE Home Spotlight gives members access to important risk information on homes for sale including historical details on construction permits, prior insurance claims, property-specific risks like flood and wildfire, and an early indication of its insurability with PURE. 

* Subscriber Savings Account (SSA):  As a member-owned (policyholder-owned) insurance company, PURE may allocate a portion of its total capital to individual members through SSAs.  Since inception, PURE has allocated over $100M back to the membership. After 10 years, members begin to receive cash distributions from these accounts (That’s PURE Gold!). Based on the success of the year, we anticipate payments up to 20% of their SSA balance.  

* PURE Member Advocates®: Your reliable and compassionate single point of contact before, during and after a claim. "

For any issues with the App, please reach out to reviews@pureinsurance.com

## PURE Insurance Screenshots
- [Screenshot 1](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource124/v4/ba/a9/ed/baa9ed7c-c03e-86c5-8632-2a2f89491006/d0397e50-6c2e-46cc-9a4c-897e55166c89_iphone_6.5_01.jpg/1284x2778.png)
- [Screenshot 2](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource124/v4/d8/87/c6/d887c646-3a8b-47d9-9fcb-7312d17e7899/9ebe3a77-3b79-458b-9060-1c4147e79e12_iphone_6.5_02.jpg/1284x2778.png)
- [Screenshot 3](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource114/v4/5c/ef/7e/5cef7e09-9007-9883-e676-237416089111/94daa473-0d78-4d32-8d08-1ba187e75e80_iphone_6.5_03.jpg/1284x2778.png)
- [Screenshot 4](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource114/v4/d6/9c/f1/d69cf19d-dabe-301b-de84-7525902351e2/c2e72cf5-d4be-4ede-acc6-6c447ec31a23_iphone_6.5_04.jpg/1284x2778.png)
- [Screenshot 5](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource124/v4/69/f7/cf/69f7cfd4-8ec9-8fc0-de33-da86ad5ead1c/910e25df-85a3-490a-afe3-be6d76096d52_iphone_6.5_05.jpg/1284x2778.png)
- [Screenshot 6](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource124/v4/40/e3/23/40e32372-2145-c14e-e448-cb3cae38d329/5ad3d3d9-1ba0-43bd-8ca5-e901fb24c822_iphone_6.5_06.jpg/1284x2778.png)
- [Screenshot 7](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource114/v4/ed/bc/4a/edbc4a62-5829-4690-17e1-936f64aacd98/9fe2637f-4c74-49c0-ab12-55b5e462eaef_iphone_6.5_07.jpg/1284x2778.png)
- [Screenshot 8](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource114/v4/0e/b3/56/0eb356f7-a133-cd91-2408-bda4456405b2/3e1be639-cdb8-4ee1-a168-8cf848d719c7_iphone_6.5_08.jpg/1284x2778.png)
- [Screenshot 9](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource114/v4/0f/2a/c8/0f2ac8c5-57ff-9e99-dac3-b4cf5e637653/9165366e-5060-43d2-b645-34d9d1fca57c_iphone_6.5_09.jpg/1284x2778.png)

## PURE Insurance Rating Breakdown in United States
- 5 stars: 2,797 (92%)
- 4 stars: 118 (4%)
- 3 stars: 37 (1%)
- 2 stars: 16 (1%)
- 1 stars: 73 (2%)

## PURE Insurance Reviews in United States

### *---- "Buggy app"
Puts me in the doom loop of constantly logging in, getting a verification code and then doing it again. Called Pure, said they are aware but to just use a web browser.
-- wisdom of ages, 2026-03-02

### ***** "Pure is the best ever"
I could not be more pleased with the proactive approach that Pure takes with its customers.  Great service and very reasonable cost considering the services provided .  I’m a very happy customer!
-- RR771, 2026-01-06

### *---- "Not an app"
You can change the contrast, so there’s that, but nothing else.

Update: Developer thinks I’m their secretary
-- mjm.00, 2025-11-02

### **--- "Can't Print Auto ID Cards"
Used to be easy.  Please fix asap!
-- AH18858, 2025-09-16

### *---- "Garbage"
This app is garbage and fully bug ridden. Not only does it not use keychain passwords when you do get your credentials entered it give all kinds of weird failure prompts. The it fails just by going back to try again even before you hit enter. Now it keeps saying “no internet connection” incorrectly. Useless and this has been the case for months.
-- Isthisagoodapp1, 2024-12-28

### **--- "Won’t allow storing of password in my iCloud password manager."
X
-- sftwareguy, 2023-09-18

### ****- "Seemed to have a temporary glitz"
But login working fine again
-- Tremors910, 2023-06-22

### *---- "Never works when I need it"
Can’t ever get the Auto ID to access or download when I need it. I tried using the text contact option to get help and it merely takes you to a blank text message addressed to no one.
-- ACLaRose, 2023-01-04

### *---- "Can’t log in - Bad first time user experience"
I just created an account and I can’t log in. I’m 100% sure I put in the correct password because I pasted directly from my password manager. When I try to reset my password, it sends me an email with a link that takes me to…. a login screen. Please log in with your password to reset your password.
-- FlowFlow2, 2022-10-29

### ***** "Member privileges make app special"
I find that the self service features of this app make transacting with PURE really easy (accessing auto ID cards, paying my bills, etc) but it’s the member privileges that really set PURE apart. When I was stranded in the side of the road, PURE’s roadside assistance feature got me out of trouble. PURE’s Art Spotlight has come in handy when shopping unfamiliar artists. I also like the home buying report.
-- sjg_review, 2022-10-04

[View all PURE Insurance reviews and detailed analytics on AppTail](https://app.apptail.io/signup?utm_campaign=ai-crawl&utm_content=reviews)




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## PURE Insurance Available In
- [United States](https://apptail.io/app/pure-insurance-jXeb/united-states)
- [Canada](https://apptail.io/app/pure-insurance-jXeb/canada)
- [Bulgaria](https://apptail.io/app/pure-insurance-jXeb/bulgaria)
- [Netherlands](https://apptail.io/app/pure-insurance-jXeb/netherlands)
- [United Kingdom](https://apptail.io/app/pure-insurance-jXeb/united-kingdom)
- [Türkiye](https://apptail.io/app/pure-insurance-jXeb/turkey)
- [Belarus](https://apptail.io/app/pure-insurance-jXeb/belarus)
- [Switzerland](https://apptail.io/app/pure-insurance-jXeb/switzerland)
- [Colombia](https://apptail.io/app/pure-insurance-jXeb/colombia)
- [Germany](https://apptail.io/app/pure-insurance-jXeb/germany)
- [Denmark](https://apptail.io/app/pure-insurance-jXeb/denmark)
- [Dominican Republic](https://apptail.io/app/pure-insurance-jXeb/dominican-republic)
- [Ecuador](https://apptail.io/app/pure-insurance-jXeb/ecuador)
- [Spain](https://apptail.io/app/pure-insurance-jXeb/spain)
- [Finland](https://apptail.io/app/pure-insurance-jXeb/finland)
- [France](https://apptail.io/app/pure-insurance-jXeb/france)
- [Grenada](https://apptail.io/app/pure-insurance-jXeb/grenada)
- [Greece](https://apptail.io/app/pure-insurance-jXeb/greece)
- [Hong Kong SAR China](https://apptail.io/app/pure-insurance-jXeb/hong-kong)
- [Hungary](https://apptail.io/app/pure-insurance-jXeb/hungary)
- [Ireland](https://apptail.io/app/pure-insurance-jXeb/ireland)
- [India](https://apptail.io/app/pure-insurance-jXeb/india)
- [Italy](https://apptail.io/app/pure-insurance-jXeb/italy)
- [Japan](https://apptail.io/app/pure-insurance-jXeb/japan)
- [Kazakhstan](https://apptail.io/app/pure-insurance-jXeb/kazakhstan)
- [Lithuania](https://apptail.io/app/pure-insurance-jXeb/lithuania)
- [Malta](https://apptail.io/app/pure-insurance-jXeb/malta)
- [Mexico](https://apptail.io/app/pure-insurance-jXeb/mexico)
- [Malaysia](https://apptail.io/app/pure-insurance-jXeb/malaysia)
- [Norway](https://apptail.io/app/pure-insurance-jXeb/norway)
- [Nepal](https://apptail.io/app/pure-insurance-jXeb/nepal)
- [New Zealand](https://apptail.io/app/pure-insurance-jXeb/new-zealand)
- [Peru](https://apptail.io/app/pure-insurance-jXeb/peru)
- [Philippines](https://apptail.io/app/pure-insurance-jXeb/philippines)
- [Pakistan](https://apptail.io/app/pure-insurance-jXeb/pakistan)
- [Poland](https://apptail.io/app/pure-insurance-jXeb/poland)
- [Portugal](https://apptail.io/app/pure-insurance-jXeb/portugal)
- [Romania](https://apptail.io/app/pure-insurance-jXeb/romania)
- [Sweden](https://apptail.io/app/pure-insurance-jXeb/sweden)
- [Thailand](https://apptail.io/app/pure-insurance-jXeb/thailand)
- [Vietnam](https://apptail.io/app/pure-insurance-jXeb/vietnam)
- [Austria](https://apptail.io/app/pure-insurance-jXeb/austria)
- [Australia](https://apptail.io/app/pure-insurance-jXeb/australia)
- [Barbados](https://apptail.io/app/pure-insurance-jXeb/barbados)
- [Belgium](https://apptail.io/app/pure-insurance-jXeb/belgium)
- [Brazil](https://apptail.io/app/pure-insurance-jXeb/brazil)
- [Argentina](https://apptail.io/app/pure-insurance-jXeb/argentina)
- [Suriname](https://apptail.io/app/pure-insurance-jXeb/suriname)

---

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