Simple: AI Weight Loss Coach

Lasting weight loss

Published by: AM APPS

Description

AI health coach for lasting weight loss

Simple helps you lose weight with personalized plans, real-time nutrition analysis, on-demand coaching, and tailored workouts—without calorie counting or extreme restrictions.
For the first time, progress actually feels fun. Think of us as the Duolingo of health: motivating, enjoyable, and surprisingly delightful. While other solutions push extremes, Simple helps you find a balance that keeps you smiling throughout your weight loss journey. Consistency, made easy.
What you get with Simple
An AI coach trained by experts
Avo™ is your smart in-app coach, guiding you with personalized advice, motivational coaching, and science-backed strategies—anytime, anywhere.
Instant food feedback with Avo Vision
Snap a photo of your groceries, menu, or meal and get instant guidance, nutrition insights, and recipe ideas. No calorie math—just clear, actionable advice on the go.
Easy, personalized workouts
Get simple, beginner-friendly workout plans designed to match your fitness level and goals. Build strength, burn calories, and stay consistent with exercise routines you’ll actually enjoy.
A real-time Success Score, designed to keep you on track
Track progress in real time with your personalized Success Score. Instantly see how your choices stack up, understand where to adjust, and stay motivated as you move closer to your goals.
Sustainable results without the stress
Turn small daily choices into lasting habits so you can lose weight, feel better, and stay consistent without rigid dieting.
Meet Blinky: your emotional support fluff
Most weight loss apps give you charts and streaks. Simple gives you Blinky.
He’s playful, dramatic, and impossible to ignore. Log a salad, he cheers. Log late-night fries, he’ll indulge with you while helping you get back on track. Skip logging, and he sulks—or goes full chaos.
Blinky makes consistency fun:
- Daily motivation—“What will Blinky say today?”
- Playful accountability—reactions that keep you logging.
- Streak rewards—stay consistent and earn golden Blinky.

It’s accountability without the scolding. His moods keep you engaged, entertained, and coming back—making healthy habits stick and driving real weight loss.
Features you’ll love
-Personalized weight loss coaching from Avo™
- Photo-based nutrition feedback with Avo Vision
- Beginner-friendly, personalized workout plans
- Honest, playful motivation from Blinky
- Quick food, water, activity, and weight logging
- iOS Home Screen widget & Apple Health + Watch integration

Why Simple works
Weight loss isn’t about perfection—it’s about consistency. Simple makes logging easy, workouts approachable, and healthy choices fun, so you can build habits that last.
That’s why people call us the “Duolingo of Health.” We turn hard work into something enjoyable, motivating, and even delightful. Where other apps feel clinical or restrictive, Simple keeps you smiling, laughing, and coming back for more.
And it works. To date, Simple serves 800,000+ active subscribers, who have collectively lost more than 17.5 million pounds. With 20M+ downloads and an average 4.7-star rating, Simple ranks among the world’s top-rated wellness apps.
We’ve also been recognized globally—named among the Top 100 AI Companies by the World Future Awards (2025) and awarded Best Virtual Health Coach by MedTech Breakthrough (2025). Our methods are backed by science, published in peer-reviewed journals, and presented at leading international conferences.
For further information, please visit https://support.apple.com/en-gb/HT202039.
Privacy Policy: https://simple.life/privacy.htm
Terms and Conditions: https://simple.life/tos/
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In-Apps

Simple Pro
59.00 r
Simple Premium
799.00 r

Screenshots

Simple FAQ

  • Is Simple free?

    Yes, Simple is free to download, however it contains in-app purchases or subscription offerings.

  • Is Simple legit?

    🤔 The Simple app's quality is mixed. Some users are satisfied, while others report issues. Consider reading individual reviews for more context.

    Thanks for the vote

  • How much does Simple cost?

    Simple has several in-app purchases/subscriptions, the average in-app price is 429.00 r.

  • What is Simple revenue?

    To get estimated revenue of Simple app and other AppStore insights you can sign up to AppTail Mobile Analytics Platform.

User Rating

4.53 out of 5

1,382 ratings in Norway

5 star
948
4 star
302
3 star
85
2 star
15
1 star
32
Ratings History

Simple Reviews

Pass på

Linmarvic on

Norway

Pass på! Denne appen blir ikke liggende i abonnementene dine og har en egen (litt kronglete) måte å stanse abonnementet på! Trekker penger fra deg om du ikke passer på.

Anonym

anonym123..200 on

Norway

10/10, de beste delene er gratis og man lærer masse

Brit

Saftkoki on

Norway

I like the way you look after me and that never seem to run out of ideas for recipes

Rikke

RikkeMK on

Norway

This app is really what I needed to get started with both yoga and healthy eating

Easy and motivating

YrgNevelk on

Norway

I find Simple likable. I specifically like that i get response on what I du wrong/right. It is also an advantage to be able to have a “ a dialog” I like the chairyoga-sessions as well.

Oyvind

tallone71 on

Norway

Great app to support you in your fasting and nutrition journey! A lot of knowledge available and a good AI driven chat/coach make it simple.

Enkel og nyttig

54367653 on

Norway

Flott når du driver med IF :)

Trond

godtar ingen nick on

Norway

Svindel. Ikke mulig aå avslutte abonnement via app

Regine

RegineRW on

Norway

Won't let you unsubscribe, keeps deducting money from you. Fraud!

Svindel

Guuniiss on

Norway

Fortsetter å trekke fra kortet mitt selv om jeg har sagt opp. Umulig å få tak i noen, svarer ikke på mail.

Store Rankings

Ranking History
Category Rankings
Chart
Category
Rank
Top Free
44
Top Grossing
54
Top Grossing
61
Top Grossing
68
Top Grossing
80

Keywords

Simple Competitors

Simple Installs

Last 30 days

Simple Revenue

Last 30 days

Simple Revenue and Downloads

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