---
title: "Thinkladder - Self Awareness - Reviews, Revenue and Downloads in New Zealand | Apple App Store"
description: "Discover the toxic beliefs that may be holding you back.  Understand why you feel and behave the way you do.  Take daily steps toward feeling calmer, more resilient and self-aware.  Thinkladder is a m"
---

# Thinkladder - Self Awareness — New Zealand
> Daily Wellness Affirmations

![Thinkladder App Icon](https://is1-ssl.mzstatic.com/image/thumb/Purple221/v4/43/d3/b1/43d3b105-01b1-22d1-a204-93e6e1533eed/AppIcon-0-0-1x_U007emarketing-0-11-0-0-85-220.png/434x0w.png)

**Developer:** [Think Ladder](https://apptail.io/developer/think-ladder-yHJ)
**Category:** Health Fitness
**Rating:** 4.7/5 (35 ratings)
**Price:** Free
**Bundle ID:** com.thinkladder.Think-Ladder
**Store:** Apple App Store
**Country:** New Zealand
**Version:** 3.40 (released 2025-08-16)
**Original Release:** 2017-10-07
**Languages:** English

**App Store Link:** [Download on Apple App Store](https://apps.apple.com/nz/app/app/id1284511883)
**AppTail Page:** [https://apptail.io/app/thinkladder-self-awareness-LYW/new-zealand](https://apptail.io/app/thinkladder-self-awareness-LYW/new-zealand)

## Thinkladder Description
Discover the toxic beliefs that may be holding you back.

Understand why you feel and behave the way you do.

Take daily steps toward feeling calmer, more resilient and self-aware.

Thinkladder is a mental wellbeing app that enables you to explore your belief system, weed out and replace limiting ideas that stop you from living your best life.

Thinkladder gives you simple CBT and ACT-based tools and methods, proven to improve your mental wellbeing. It only takes a few minutes each day to understand yourself better and move towards the change you want.

With Thinkladder you can:

- Explore themes like Perfectionism, Self Worth, Social Distancing, Anxiety, Body Image, and Anger, and discover underlying limiting beliefs. 
- Receive unlimited access to one theme of your choice for free.
- Challenge limiting beliefs with insights collated by mental health professionals.
- Set time and location reminders for your selected insights.
- Use journal prompts written by therapists.
- Listen to audio practices that guide you through therapeutic visualisation and breathing techniques.

Some recent reviews:

"...thank you for developing such an invaluable app. As a self-help app, I really appreciate how it provides a plethora of helpful, positive self-affirmations to select, in order to try and replace the negative ones with. Other self-help apps ask the user to provide their own alternative affirmations, which I find that can be an impossible task - if one is so steeped in limiting, negative thoughts, feelings and perspectives about one's self. Everyone - no matter who they are - have doubts and insecurities about themselves selves and therefore, I feel this app is beneficial for all..."

"I love love love this app! I just discovered it, but I've been looking a long time for an app to help me cope with social anxiety/perfectionism/low self esteem... It really helps me understand my feelings and try to confront them head on!"

Terms of Use: 

## Thinkladder Screenshots
- [Screenshot 1](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource125/v4/37/32/d0/3732d01b-8b1b-9750-661f-875c4ba7d906/1d443fe8-d967-492e-811f-ef3a3a7eebe6_App_Screenshots_May21-10.png/1242x2688.png)
- [Screenshot 2](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource115/v4/23/a2/f4/23a2f47c-5008-9f01-dd1d-db63857a7b63/38f1fd6e-f556-4a90-a28b-e4c702c4b2ca_App_Screenshots_May21-11.png/1242x2688.png)
- [Screenshot 3](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource125/v4/21/1d/4a/211d4a74-8b7f-0cb0-105c-c3c5082d7ee9/e03c0c9e-b19d-4691-b527-2d891850e080_App_Screenshots_May21-12.png/1242x2688.png)
- [Screenshot 4](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource125/v4/f4/b7/c4/f4b7c412-b63e-9821-60d0-681055251bbc/05ee8ce7-3ed5-41a3-9b29-5b273c3a9f71_App_Screenshots_May21-13.png/1242x2688.png)
- [Screenshot 5](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource125/v4/d7/fe/d1/d7fed138-f0f9-6c8a-d199-00d5c7ccc80d/0f7fa49d-ba32-48b6-9647-4cec61069470_App_Screenshots_May21-22.png/1242x2688.png)
- [Screenshot 6](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource115/v4/2a/f0/33/2af03333-dfe3-96ad-a99c-47e9049a5657/411c94b6-2441-48ae-ba70-981c2ad862ef_App_Screenshots_May21-14.png/1242x2688.png)

## Thinkladder Rating Breakdown in New Zealand
- 5 stars: 30 (86%)
- 4 stars: 3 (9%)
- 3 stars: 1 (3%)
- 2 stars: 0 (0%)
- 1 stars: 1 (3%)

## Thinkladder Reviews in New Zealand

### ***** "An amazing tool for self-coaching"
This is the best tool I’ve found for affirmations. The interface itself is simple and calming and the insights shared are not too cheesy.
-- Rachel McConnachie, 2025-11-06

### ***** "Very good"
Love this app great for tough times and battling negative thoughts
-- Loupoo/5, 2025-07-08

### ***** "Something different!"
I have used Thinkladder for a few years now. Sometimes I struggle to put aside time for using it, but it doesn't stop me from finding value in the regular insight reminders I have set up. Occasionally I open up the app to find some fresh insights or use the insight journal. The loneliness guided audio practices were transformative for me, especially during lockdown in 2021.
-- livcauliflower, 2022-05-23

### ***** "Very helpful"
Great app for affirmations and journalling when you just need a reminded of the more logical and positive side of things. Had app support from Matt to gain access some of paid features which was a real bonus (:
-- Holly pop122, 2021-12-23

### *---- "Expensive"
Would be a great app if it wasn’t almost $10 to unlock a singular pathway/“insight”, it’s also $80 to unlock all of them. A lot, if not most people struggling with mental illness are also struggling financially. I’m sure you all put a lot of work into this app but, charging people who need help that much money just to get a couple of therapy/shadow work questions that they can look up online and journal themselves? It’s tone deaf.
-- hxney189, 2021-10-30

### ***** "Helpful & beautiful"
Thank you to the makers of this app. Truly helpful insights and framework for self-talk, I get these reiterated to me every day just in time to calm me down and steel me. Thank you
-- georgenuri, 2021-06-25

### ***** "Best mindfulness app I have found"
The more I use this app the more change I see and feel. The first time I used this app I felt a moment of change in my emotions and thoughts and now I’m seeing contentment of life and how beautiful the world actually is around me x also the app is very easy to use.
-- donnashaw, 2021-04-24

### ***** "Add more detail"
Thanks for adding more content. Feedback changed accordingly.
-- Bruh Angelo, 2018-04-25

### ****- "Notification glitch"
Great app. Only thing is that when I schedule a positive affirmation it doesn't stop once I remove it out of my gallery (it still comes up as a notification on my phone) can you please fix this somehow :)
-- @missreneerose, 2017-12-04

### ***** "Thank you for this app"
Really looking forward to using this app.
Depression is a new thing for me, only had it for a couple of months. It’s ok. We can get through this ❤️
-- The Doc76, 2017-11-02

[View all Thinkladder reviews and detailed analytics on AppTail](https://app.apptail.io/signup?utm_campaign=ai-crawl&utm_content=reviews)

## Thinkladder In-App Purchases
| Item | Price |
|------|-------|
| Monthly Subscription - Themes | $6.99 |
| All Themes | $399.99 |
| Yearly Subscription - Themes | $59.99 |
| Anger Theme | $4.99 |
| Anxiety Theme | $4.99 |
| Self-Worth Theme | $4.99 |
| Comparing Myself to Others | $4.99 |
| Public Speaking Theme | $4.99 |
| Workplace Change Theme | $4.99 |



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## Thinkladder Available In
- [New Zealand](https://apptail.io/app/thinkladder-self-awareness-LYW/new-zealand)
- [United States](https://apptail.io/app/thinkladder-self-awareness-LYW/united-states)
- [United Kingdom](https://apptail.io/app/thinkladder-self-awareness-LYW/united-kingdom)
- [Australia](https://apptail.io/app/thinkladder-self-awareness-LYW/australia)
- [Canada](https://apptail.io/app/thinkladder-self-awareness-LYW/canada)
- [South Africa](https://apptail.io/app/thinkladder-self-awareness-LYW/south-africa)
- [France](https://apptail.io/app/thinkladder-self-awareness-LYW/france)
- [Vietnam](https://apptail.io/app/thinkladder-self-awareness-LYW/vietnam)
- [India](https://apptail.io/app/thinkladder-self-awareness-LYW/india)
- [Belgium](https://apptail.io/app/thinkladder-self-awareness-LYW/belgium)
- [Netherlands](https://apptail.io/app/thinkladder-self-awareness-LYW/netherlands)
- [Indonesia](https://apptail.io/app/thinkladder-self-awareness-LYW/indonesia)
- [Egypt](https://apptail.io/app/thinkladder-self-awareness-LYW/egypt)
- [Sweden](https://apptail.io/app/thinkladder-self-awareness-LYW/sweden)
- [Germany](https://apptail.io/app/thinkladder-self-awareness-LYW/germany)
- [Italy](https://apptail.io/app/thinkladder-self-awareness-LYW/italy)
- [Singapore](https://apptail.io/app/thinkladder-self-awareness-LYW/singapore)
- [Mexico](https://apptail.io/app/thinkladder-self-awareness-LYW/mexico)
- [China](https://apptail.io/app/thinkladder-self-awareness-LYW/china)
- [Algeria](https://apptail.io/app/thinkladder-self-awareness-LYW/algeria)
- [Ecuador](https://apptail.io/app/thinkladder-self-awareness-LYW/ecuador)
- [Estonia](https://apptail.io/app/thinkladder-self-awareness-LYW/estonia)
- [Spain](https://apptail.io/app/thinkladder-self-awareness-LYW/spain)
- [Finland](https://apptail.io/app/thinkladder-self-awareness-LYW/finland)
- [Greece](https://apptail.io/app/thinkladder-self-awareness-LYW/greece)
- [Hong Kong SAR China](https://apptail.io/app/thinkladder-self-awareness-LYW/hong-kong)
- [Croatia](https://apptail.io/app/thinkladder-self-awareness-LYW/croatia)
- [Hungary](https://apptail.io/app/thinkladder-self-awareness-LYW/hungary)
- [Ireland](https://apptail.io/app/thinkladder-self-awareness-LYW/ireland)
- [Israel](https://apptail.io/app/thinkladder-self-awareness-LYW/israel)
- [Iceland](https://apptail.io/app/thinkladder-self-awareness-LYW/iceland)
- [Jordan](https://apptail.io/app/thinkladder-self-awareness-LYW/jordan)
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- [South Korea](https://apptail.io/app/thinkladder-self-awareness-LYW/south-korea)
- [Kuwait](https://apptail.io/app/thinkladder-self-awareness-LYW/kuwait)
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- [Malta](https://apptail.io/app/thinkladder-self-awareness-LYW/malta)
- [Mauritius](https://apptail.io/app/thinkladder-self-awareness-LYW/mauritius)
- [Malaysia](https://apptail.io/app/thinkladder-self-awareness-LYW/malaysia)
- [Namibia](https://apptail.io/app/thinkladder-self-awareness-LYW/namibia)
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- [Armenia](https://apptail.io/app/thinkladder-self-awareness-LYW/armenia)
- [Angola](https://apptail.io/app/thinkladder-self-awareness-LYW/angola)
- [Argentina](https://apptail.io/app/thinkladder-self-awareness-LYW/argentina)
- [Austria](https://apptail.io/app/thinkladder-self-awareness-LYW/austria)
- [Azerbaijan](https://apptail.io/app/thinkladder-self-awareness-LYW/azerbaijan)
- [Bulgaria](https://apptail.io/app/thinkladder-self-awareness-LYW/bulgaria)
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- [Switzerland](https://apptail.io/app/thinkladder-self-awareness-LYW/switzerland)
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- [Colombia](https://apptail.io/app/thinkladder-self-awareness-LYW/colombia)
- [Cyprus](https://apptail.io/app/thinkladder-self-awareness-LYW/cyprus)
- [Czechia](https://apptail.io/app/thinkladder-self-awareness-LYW/czechia)
- [Denmark](https://apptail.io/app/thinkladder-self-awareness-LYW/denmark)
- [Dominican Republic](https://apptail.io/app/thinkladder-self-awareness-LYW/dominican-republic)
- [United Arab Emirates](https://apptail.io/app/thinkladder-self-awareness-LYW/united-arab-emirates)
- [El Salvador](https://apptail.io/app/thinkladder-self-awareness-LYW/el-salvador)
- [Thailand](https://apptail.io/app/thinkladder-self-awareness-LYW/thailand)
- [Tunisia](https://apptail.io/app/thinkladder-self-awareness-LYW/tunisia)
- [Türkiye](https://apptail.io/app/thinkladder-self-awareness-LYW/turkey)
- [Taiwan](https://apptail.io/app/thinkladder-self-awareness-LYW/taiwan)
- [Ukraine](https://apptail.io/app/thinkladder-self-awareness-LYW/ukraine)
- [Uruguay](https://apptail.io/app/thinkladder-self-awareness-LYW/uruguay)
- [Uzbekistan](https://apptail.io/app/thinkladder-self-awareness-LYW/uzbekistan)
- [Norway](https://apptail.io/app/thinkladder-self-awareness-LYW/norway)
- [Nepal](https://apptail.io/app/thinkladder-self-awareness-LYW/nepal)
- [Oman](https://apptail.io/app/thinkladder-self-awareness-LYW/oman)
- [Peru](https://apptail.io/app/thinkladder-self-awareness-LYW/peru)
- [Philippines](https://apptail.io/app/thinkladder-self-awareness-LYW/philippines)
- [Pakistan](https://apptail.io/app/thinkladder-self-awareness-LYW/pakistan)
- [Poland](https://apptail.io/app/thinkladder-self-awareness-LYW/poland)
- [Portugal](https://apptail.io/app/thinkladder-self-awareness-LYW/portugal)
- [Qatar](https://apptail.io/app/thinkladder-self-awareness-LYW/qatar)
- [Romania](https://apptail.io/app/thinkladder-self-awareness-LYW/romania)
- [Russia](https://apptail.io/app/thinkladder-self-awareness-LYW/russia)
- [Saudi Arabia](https://apptail.io/app/thinkladder-self-awareness-LYW/saudi-arabia)
- [Slovenia](https://apptail.io/app/thinkladder-self-awareness-LYW/slovenia)
- [Slovakia](https://apptail.io/app/thinkladder-self-awareness-LYW/slovakia)
- [Nicaragua](https://apptail.io/app/thinkladder-self-awareness-LYW/nicaragua)
- [Barbados](https://apptail.io/app/thinkladder-self-awareness-LYW/barbados)
- [Uganda](https://apptail.io/app/thinkladder-self-awareness-LYW/uganda)
- [Luxembourg](https://apptail.io/app/thinkladder-self-awareness-LYW/luxembourg)
- [Senegal](https://apptail.io/app/thinkladder-self-awareness-LYW/senegal)
- [Honduras](https://apptail.io/app/thinkladder-self-awareness-LYW/honduras)
- [Guyana](https://apptail.io/app/thinkladder-self-awareness-LYW/guyana)
- [Lithuania](https://apptail.io/app/thinkladder-self-awareness-LYW/lithuania)
- [Jamaica](https://apptail.io/app/thinkladder-self-awareness-LYW/jamaica)

---

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