---
title: "H&M - Отзывы, Доход и Загрузки приложения in Великобритания | Apple App Store"
description: "Tap in to our fashion feed, anytime, anywhere, and all in one spot — the H&M app.  Get instant updates, track your orders, use your own photos to find similar items in stock, and get inspired by our u"
---

# H&M — Великобритания

![H&M App Icon](https://is1-ssl.mzstatic.com/image/thumb/Purple211/v4/b0/26/32/b02632b4-239d-228e-47e6-ae31cb954f14/AppIcon-0-0-1x_U007emarketing-0-8-0-0-85-220.png/434x0w.png)

**Developer:** [H & M Hennes & Mauritz](https://apptail.io/ru/developer/h-m-hennes-mauritz-Dln) (Швеция)
**Category:** Shopping
**Rating:** 4.8/5 (242,669 ratings)
**Price:** Free
**Bundle ID:** com.hm.goe
**Store:** Apple App Store
**Country:** Великобритания
**Version:** 26.15.0 (released 2026-04-08)
**Original Release:** 2023-04-18
**Languages:** English, Bulgarian, Czech, Danish, Dutch, Finnish, French, German, Hebrew (modern), Hungarian, Italian, Japanese, Korean, Norwegian Bokmål, Norwegian Nynorsk, Polish, Portuguese, Romanian, Russian, Chinese, Slovak, Spanish, Swedish, Turkish

**App Store Link:** [Download on Apple App Store](https://apps.apple.com/gb/app/app/id834465911)
**AppTail Page:** [https://apptail.io/ru/app/hm-IHe/united-kingdom](https://apptail.io/ru/app/hm-IHe/united-kingdom)

## H&M Description
Tap in to our fashion feed, anytime, anywhere, and all in one spot — the H&M app. 
Get instant updates, track your orders, use your own photos to find similar items in stock, and get inspired by our users all over the world! 

Imagine yourself browsing our feed and experiencing it live all at the same time.
Sounds exciting? Keep reading!

What if you found an item in our app and wanted you to know if it’s available in any of our stores? We have the answer to that — use our FIND IN STORE feature! This feature will show you all available sizes and colours and where we currently have them in stock.

Our app also comes handy when you’re already inside one of our stores.
Let’s say you can’t find your size or would like to know if an item is available in more sizes and colours? Scan the price tag — our SCAN & FIND feature will let you know!

Seen something you like and got inspired by? VISUAL SEARCH lets you explore what we have to offer by using your own photos or screen shots. It recognizes patterns, colors, styles, and gives you a list of matching or similar items in stock.

Save the items you love the most in your own list of favourites — just tap the HEART ICON. 

Turn the H&M app into your own shopping tool — activate IN-STORE MODE when you visit one of our stores. See which of your favourite-marked items are available in the store you’re in, or nearby.

Keep up to date with the fashion world by activating PUSH NOTIFICATIONS! You’ll be the first to know when a designer collection drops and you’ll instantly be notified when we have special offers and events!

Don’t miss out — download the H&M app now!

When you download the H&M app, we will process your data in accordance with our Privacy Notice. For more details on this, please go to hm.com.

## H&M Screenshots
- [Screenshot 1](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/28/83/1e/28831e4a-6e51-71c0-7e85-4ccf061060a7/iPhone_App_screenshots_01.jpg/1284x2778.png)
- [Screenshot 2](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/68/cf/41/68cf4196-3a8b-667c-8ae7-f57ab5fd9ca7/iPhone_App_screenshots_02.jpg/1284x2778.png)
- [Screenshot 3](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/aa/29/70/aa297082-5f78-3997-2150-f8b9c81d82fd/iPhone_App_screenshots_03.jpg/1284x2778.png)
- [Screenshot 4](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/0b/ec/86/0bec86b4-01fb-9565-b8c8-bb25b31b58bd/iPhone_App_screenshots_04.jpg/1284x2778.png)
- [Screenshot 5](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/ff/ca/55/ffca55f0-fdfc-7e63-75bf-a534e7d9b31c/iPhone_App_screenshots_05.jpg/1284x2778.png)
- [Screenshot 6](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/82/7c/06/827c060e-038f-1deb-87d0-eca1285378e1/iPhone_App_screenshots_06.jpg/1284x2778.png)
- [Screenshot 7](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/f4/9e/31/f49e315a-b389-5cce-e836-18e32176a147/iPhone_App_screenshots_07.jpg/1284x2778.png)
- [Screenshot 8](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/b6/b5/3a/b6b53a23-58b6-fd34-870b-cbe343d6e8e7/iPhone_App_screenshots_08.jpg/1284x2778.png)
- [Screenshot 9](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/c4/53/96/c4539607-bed8-6e07-f073-eb793dcddf45/iPhone_App_screenshots_09.jpg/1284x2778.png)
- [Screenshot 10](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource221/v4/a3/e7/c7/a3e7c796-87c6-3529-8e7c-4b9c67f5380c/iPhone_App_screenshots_10.jpg/1284x2778.png)

## H&M Rating Breakdown in Великобритания
- 5 stars: 216,671 (89%)
- 4 stars: 18,102 (7%)
- 3 stars: 4,162 (2%)
- 2 stars: 1,151 (0%)
- 1 stars: 2,583 (1%)

## H&M Reviews in Великобритания

### *---- "Bad clothing"
Very bad clothing add more kids wear in beige
-- EvansAlana1, 2025-01-01

### *---- "Why."
The app seems completely fine until you spend more than 10 minutes browsing and then it becomes increasingly frustrating, constantly freezing and closing down.
-- sana han, 2024-12-28

### *---- "dog water app"
try and log in. autofills to the wrong email. doesn’t let me change the email. update app. same problem. redownload app. same problem. turn off autofill in settings. same problem. steaming doo doo app.
-- Epic ness chris epic, 2024-12-27

### *---- "👎🏾"
Possibly one of my least favourite apps ever. After changing the layout of the app so now you can’t find things as quickly as before have now been unable to use the app fully for several weeks , favourites have disappeared ,keeps advising content unavailable ,try to put items in your basket to purchase and unable too as it literally tells you everything is out of stock 🤦🏾‍♀️ list is endless. Several reviews have commented on the same problems yet none have been fixed.  H&M either fix the problems or get rid of the app
-- Mez_7, 2024-12-22

### *---- "Only one filter at a time…"
As per title, the absence of anything but the most basic functionality means I reall cam’s be bothered to struggle with it.
-- starryblanket, 2024-12-15

### *---- "Unable to login"
Unable to login on the app, can only login on the website. Could you fix this asap!
-- k_457743268955, 2024-12-13

### *---- "Unable to Access App!"
I have currently not been able to update my iOS, so I am unable to update the H&M App. Please could you make an older version available for those of us in this position. Whilst the App Store offers an older version, it still downloads the latest one. I have tried reporting this via the App Download page, but it won’t allow me. It is hindering me when I am shopping in store or online, and it is not useful to miss out on app only offers etc. Please help.
-- Steffiestar, 2024-12-13

### *---- "New version of app"
I am having a terrible experience with a new updated app. Basically I have stopped shopping as everything became so complicated and all over the place. I have tried to place the order, I am a regular client as love to get things for kids. I did not succeed. I have tried again  and again. This time the shopping cart got missing and just got some suggestions to add and no way back! Is it just me get so annoying and frustrating?
-- Vida VVvv, 2024-12-11

### *---- "Good app but recently hasn’t been working as normal"
There’s something wrong with the app. Very buggy and favourites not loading, been this way since November
-- E.M12344, 2024-12-10

### *---- "Genuinely horrible app"
Sat here Christmas shopping thinking “I’ve not shopped in H&M for AGES! (Which is weird, because I probably had 2 deliveries a month due to growing kids) then I logged in and and remembered why. H&M you are not Zara. The app is horrific to use. I will literally shop anywhere else.  It’s just a mess.
-- Nat_urally, 2024-12-10

### *---- "laggy and unusable"
I don’t shop from H&M anymore because anytime I try to use the app it crashes and I get annoyed
-- NyanBread, 2024-12-10

### *---- "NG"
Oversized jeans.Once ordered online everything was huge and no option to unsubscribe from the annoying emails. When I press ‘unsubscribe’ it takes me to shopping…… Now you made me not shopping here never anymore….
-- dddffchh, 2024-12-09

### *---- "Frustrating"
This app is buggy, hard to navigate and prone to freezing/crashing. Very frustrating when I’m trying to buy some clothing. The “search” function caused my app to crash every time I tried to use it and the dropdown menus didn’t enable me to navigate to what I wanted to browse. This is online 101. The app lacks the very basics of functionality. I will just have to go into the shop to buy what I needed.
-- Space Cadet, 2024-12-09

### *---- "New app is awful"
I tried to use the new version of the app this evening and gave up. The only items on there were Christmas related, and if I tried to search for anything the entire app froze. Ended up buying what I needed from another retailer, which is a shame as I always buy from H&M for my girls. But until they fix the app I won’t be bothering. What’s even worse is that there have been a high number of 1 star reviews since the new app launched in September, and there has been no response or new update with fixes.
-- Goud1502, 2024-12-08

### *---- "Unable To Login"
App has become unusable. Unable to login as it freezes once you go to type in an email address. Search and browse functions work fine though.
-- Limpeeeh, 2024-12-08

### *---- "Kept Lagging"
It wouldn’t let me type anything into the search bar and the keyboard didn’t even appear after trying multiple times of closing and opening the app. Not impressed.
-- bmlejf, 2024-12-08

### **--- "App unresponsive when needing to type"
Suddenly can’t use the app as it becomes unresponsive when I need to enter any text, such as searching. I deleted and reinstalled but same issue and now I’m logged out and can’t log back in 😭
-- Dope gurl Elle, 2024-12-08

### *---- "Unusable"
Usually runs fine but the last few days you can’t use a keyboard in app which means you can’t log inc you can’t search for anything and it freezes all the time.
-- extrafrustrated, 2024-12-08

### *---- "Not able to use the keyboard"
Each time I attempt to use the keyboard, I cannot. Which restricts shopping, it’s pretty dead tbh
-- 1wotwotwot1, 2024-12-08

### *---- "normally works fine"
app keeps freezing, won’t let me login
-- aixha_.n, 2024-12-08

[View all H&M reviews and detailed analytics on AppTail](https://apptail.io/ru/account/signup?utm_campaign=ai-crawl&utm_content=reviews)


## H&M Store Rankings
| Chart | Country | Category | Rank |
|-------|---------|----------|------|
| Топ бесплатных | Греция | Shopping | #23 |
| Топ бесплатных | Мексика | Shopping | #24 |
| Топ бесплатных | Украина | Shopping | #24 |
| Топ бесплатных | Филиппины | Shopping | #25 |
| Топ бесплатных | Малайзия | Shopping | #28 |
| Топ бесплатных | Республика Корея | Shopping | #31 |
| Топ бесплатных | Финляндия | Shopping | #33 |
| Топ бесплатных | Норвегия | Shopping | #34 |
| Топ бесплатных | Соединенные Штаты | Shopping | #35 |
| Топ бесплатных | Швеция | Shopping | #35 |
| Топ бесплатных | Вьетнам | Shopping | #36 |
| Топ бесплатных | Австрия | Shopping | #36 |
| Топ бесплатных | Германия | Shopping | #37 |
| Топ бесплатных | Индия | Shopping | #37 |
| Топ бесплатных | Бельгия | Shopping | #38 |
| Топ бесплатных | Сингапур | Shopping | #38 |
| Топ бесплатных | Канада | Shopping | #39 |
| Топ бесплатных | Румыния | Shopping | #40 |
| Топ бесплатных | Швейцария | Shopping | #41 |
| Топ бесплатных | Ирландия | Shopping | #41 |
| Топ бесплатных | Дания | Shopping | #42 |
| Топ бесплатных | Япония | Shopping | #42 |
| Топ бесплатных | Венгрия | Shopping | #43 |
| Топ бесплатных | Польша | Shopping | #43 |
| Топ бесплатных | Чехия | Shopping | #44 |
| Топ бесплатных | Испания | Shopping | #46 |
| Топ бесплатных | Нидерланды | Shopping | #48 |
| Топ бесплатных | Турция | Shopping | #49 |
| Топ бесплатных | Португалия | Shopping | #50 |
| Топ бесплатных | Италия | Shopping | #53 |
| Топ бесплатных | Франция | Shopping | #56 |
| Топ бесплатных | Австралия | Shopping | #57 |
| Топ бесплатных | Великобритания | Shopping | #57 |
| Топ бесплатных | Украина | Overall | #138 |
| Топ бесплатных | Польша | Overall | #143 |
| Топ бесплатных | Гонконг (САР) | Shopping | #154 |
| Топ бесплатных | Тайвань | Shopping | #156 |
| Топ бесплатных | Греция | Overall | #175 |
| Топ бесплатных | Румыния | Overall | #182 |
| Топ бесплатных | Австрия | Overall | #193 |
| Топ бесплатных | Венгрия | Overall | #195 |
| Топ бесплатных | Чехия | Overall | #200 |
| Топ бесплатных | Турция | Overall | #228 |
| Топ бесплатных | Германия | Overall | #264 |
| Топ бесплатных | Мексика | Overall | #280 |
| Топ бесплатных | Бельгия | Overall | #286 |
| Топ бесплатных | Швейцария | Overall | #295 |
| Топ бесплатных | Финляндия | Overall | #304 |
| Топ бесплатных | Соединенные Штаты | Overall | #308 |
| Топ бесплатных | Ирландия | Overall | #317 |
| Топ бесплатных | Индия | Overall | #330 |
| Топ бесплатных | Канада | Overall | #341 |
| Топ бесплатных | Испания | Overall | #347 |
| Топ бесплатных | Дания | Overall | #352 |
| Топ бесплатных | Швеция | Overall | #361 |
| Топ бесплатных | Малайзия | Overall | #372 |
| Топ бесплатных | Республика Корея | Overall | #374 |
| Топ бесплатных | Нидерланды | Overall | #379 |
| Топ бесплатных | Япония | Overall | #384 |
| Топ бесплатных | Португалия | Overall | #392 |
| Топ бесплатных | Великобритания | Overall | #393 |
| Топ бесплатных | Норвегия | Overall | #404 |
| Топ бесплатных | Италия | Overall | #422 |
| Топ бесплатных | Франция | Overall | #460 |

## H&M Discovered Keywords
- shopping men
- hollister uk
- asos
- asos app
- zara men
- new look uk
- m and m
- clothing
- zara app
- h m app

## Apps Similar to H&M
- [Urban Outfitters](https://apptail.io/ru/app/urban-outfitters-Ax/united-kingdom)
- [ONLY: Damen](https://apptail.io/ru/app/only-damen-hy/united-kingdom)
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## H&M Available In
- [Германия](https://apptail.io/ru/app/hm-IHe/germany)
- [Великобритания](https://apptail.io/ru/app/hm-IHe/united-kingdom)
- [Соединенные Штаты](https://apptail.io/ru/app/hm-IHe/united-states)
- [Индия](https://apptail.io/ru/app/hm-IHe/india)
- [Франция](https://apptail.io/ru/app/hm-IHe/france)
- [Нидерланды](https://apptail.io/ru/app/hm-IHe/netherlands)
- [Швеция](https://apptail.io/ru/app/hm-IHe/sweden)
- [Польша](https://apptail.io/ru/app/hm-IHe/poland)
- [Турция](https://apptail.io/ru/app/hm-IHe/turkey)
- [Япония](https://apptail.io/ru/app/hm-IHe/japan)
- [Испания](https://apptail.io/ru/app/hm-IHe/spain)
- [Канада](https://apptail.io/ru/app/hm-IHe/canada)
- [Италия](https://apptail.io/ru/app/hm-IHe/italy)
- [Мексика](https://apptail.io/ru/app/hm-IHe/mexico)
- [Румыния](https://apptail.io/ru/app/hm-IHe/romania)
- [Дания](https://apptail.io/ru/app/hm-IHe/denmark)
- [Швейцария](https://apptail.io/ru/app/hm-IHe/switzerland)
- [Австрия](https://apptail.io/ru/app/hm-IHe/austria)
- [Норвегия](https://apptail.io/ru/app/hm-IHe/norway)
- [Венгрия](https://apptail.io/ru/app/hm-IHe/hungary)
- [Бельгия](https://apptail.io/ru/app/hm-IHe/belgium)
- [Республика Корея](https://apptail.io/ru/app/hm-IHe/south-korea)
- [Чехия](https://apptail.io/ru/app/hm-IHe/czechia)
- [Греция](https://apptail.io/ru/app/hm-IHe/greece)
- [Финляндия](https://apptail.io/ru/app/hm-IHe/finland)
- [Болгария](https://apptail.io/ru/app/hm-IHe/bulgaria)
- [Ирландия](https://apptail.io/ru/app/hm-IHe/ireland)
- [Португалия](https://apptail.io/ru/app/hm-IHe/portugal)
- [Словакия](https://apptail.io/ru/app/hm-IHe/slovakia)
- [Австралия](https://apptail.io/ru/app/hm-IHe/australia)
- [Хорватия](https://apptail.io/ru/app/hm-IHe/croatia)
- [Вьетнам](https://apptail.io/ru/app/hm-IHe/vietnam)
- [Малайзия](https://apptail.io/ru/app/hm-IHe/malaysia)
- [Латвия](https://apptail.io/ru/app/hm-IHe/latvia)
- [Литва](https://apptail.io/ru/app/hm-IHe/lithuania)
- [Словения](https://apptail.io/ru/app/hm-IHe/slovenia)
- [Эстония](https://apptail.io/ru/app/hm-IHe/estonia)
- [Кипр](https://apptail.io/ru/app/hm-IHe/cyprus)
- [Филиппины](https://apptail.io/ru/app/hm-IHe/philippines)
- [Сингапур](https://apptail.io/ru/app/hm-IHe/singapore)
- [Люксембург](https://apptail.io/ru/app/hm-IHe/luxembourg)
- [Гонконг (САР)](https://apptail.io/ru/app/hm-IHe/hong-kong)
- [Украина](https://apptail.io/ru/app/hm-IHe/ukraine)
- [Тайвань](https://apptail.io/ru/app/hm-IHe/taiwan)
- [Макао (САР)](https://apptail.io/ru/app/hm-IHe/macau)

---

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