No, Everyday Breakfast Menu is not free (it costs 1.99), and it also contains in-app purchases.
Not enough reviews to make a reliable assessment. The app needs more user feedback.
Everyday Breakfast Menu costs 1.99 to download (and they also have additional in-app purchases).
To get estimated revenue of Everyday Breakfast Menu app and other AppStore insights you can sign up to AppTail Mobile Analytics Platform.
I'm all for artists making money on their work so having a dozen free stickers and the rest for sale as an in-app purchase is fine. What I have a problem with here is having nothing to distinguish between the free and the locked stickers. I've never seen that before and it seems disengenuis and unnecessary. Put little locks over the locked stickers or fade them out so it's clear.
Way to much money
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