Imatra

The Imatra app provides an innovative marketplace model that increases the connection between cyclists and their ongoing need to achieve a better and healthier lifestyle.
We have designed Imatra to create an added value for everyone who rides a bicycle. Our users can convert the energy they spend riding a bike into a digital currency. This ensures that they can participate in an avant-garde and sustainable market model, and create authentic relationships with premium companies that embrace transformation, sustainability and a healthier lifestyle.
We are Imatra, an innovative circular sports business model that brings together cyclists, brands, apps, and data into a new concept of a sports and economic community.
Join Imatra
Start your app before every ride
Convert your ride into Imatra Coins
You will be able to spend the imatra coins directly in the upcoming marketplace.
Take advantage of many premium brands available
Be part of an innovative and sustainable economy
Share your experience with others
Imatra is a good reason to continue or take up a new and healthy habit. Through your activity you can improve your lifestyle
and start to create value.
We move with you, as you generate value!