THIS IS A SCAM, DON’T BUY!
Sold as an online travel card with app but once you pay your instructed to travel far from Milano Centrale to pick up physical card. Price is also a scam, 3-day Milano Card is 21 Euro but if you buy it in the ticket machine it’s only 13. Unbelievable that Apples App Store as well as TripAdvisor helps this crooks with their scam!