Rope Hook

The world’s largest free social styling & closet app (9 M+ users). Built to help you love your closet.
“Revolutionized the way I dress and shop” – Vogue. Also loved by The New York Times, BBC, The Guardian,  The Drew Barrymore Show  + 100s more.
We’re reprogramming our relationship with fashion – helping you organize your closet to gain personal insights and inspiration. See what you own, what you wear and how you wear it, giving you the freedom to style your way while reclaiming your love for your closet and reshaping habits to reconnect with what makes you, you.
Whering is your closet’s search engine, stylist and shopping sense‑check built into one, finding outfit inspiration from what you already own and future‑proofing purchases before they ever hit your closet.
DIGITAL CLOSET & ORGANIZATION
Your closet, no limits.
Curate your closet in seconds.
Add clothes from our database of over 100 million items.
Add images directly from retailer websites.
Add your own photos – we’ll remove the background.
Download our Chrome Extension and digitize as you go.
See everything you own in one place – it’s your closet in your hands.
SEE AND STYLE MILLIONS OF CLOSETS
Inspiration evolved.
See friends’ closets – or connect with new ones.
Add items directly from any other closet to yours.
Create and share outfits with friends using style submissions.
Add friends’ outfits to your Moodboards for non‑stop inspiration.
See and save outfits created by those who know your style.
Save items from your friends’ wishlist to yours in one click.
DATA‑POWERED STYLE INSIGHTS
Consume consciously.
Cost‑Per‑Wear: True ROI — spot your best investments.
Wear Rate: Track how often you rock each piece.
Intake Tracking: Log new vs. pre‑loved buys and monitor your shift to sustainable style.
Colour Palette: See your go‑to hues and gaps.
Closet Longevity: Measure item lifespan, track net additions, and retire under‑loved pieces responsibly.
PERSONAL STYLING & OUTFIT PLANNING
Style is personal and our outfits are too.
Shuffle your closet with our Clueless‑inspired outfit creator “Dress Me.”
Get creative and save all your outfits in one place – never forget a good look.
Lacking inspiration? Get a Style Pass and try our Outfit Maker.
Start outfit planning for events in the Whering outfit planner to always feel your best.
Create lookbooks to categorize and organize all your outfits.
Save the time and stress of deciding what to wear.
PACKING & TRAVEL OUTFIT PLANNING
Travel ready, stress free.
Avoid overpacking, baggage fees and forgetful packing with Whering Packing Lists.
Never miss an essential with smart reminders.
Shop your own closet to curb impulse buys.
WISHLISTS & MOODBOARDS
Your style, your way.
Wishlists: Save and curate all of the clothes you want in one place.
Moodboards: Collect all your style inspiration in one spot.
WHO WE ARE
Digital Closet · Closet Organization · Virtual Closet · Personal Styling · Outfit Planner · Outfit Maker · Outfit Generator · AI Fashion Assistant · Style Analytics · Closet Management · Capsule Closet · Sustainable Fashion · Second‑Hand Shopping · Clueless Wardrobe · Packing Travel List · Fashion Wishlist · Fashion Moodboard · Style Community · Clothing Inventory · Cost‑Per‑Wear Tracking
FIND US HERE
whering.co.uk (Website) | @Whering___ (Instagram) | @Whering (TikTok) | @Whering___ (Twitter)