Pen A Story

Become an idea machine
HOW DO I TRANSFORM MY LIFE? The answer is simple: come up with ten ideas a day.
Imagine being a more confident and effective entrepreneur. You no longer hesitate in business decisions.
You trust the words coming out of your mouth. You solve problems easily.
The brain is a muscle
This is why it’s important to exercise the idea muscle right now. If your idea muscle atrophies,
then even at your lowest point, you won’t have any ideas.

How long does it take this muscle to atrophy?
The same as any other muscle in your body: just two weeks without having any ideas.

IDEAS ARE THE CURRENCY OF LIFE
Not money. Money gets depleted until you go broke.
But good ideas buy you good experiences, buy you better ideas, buy you better experiences, buy you more time, save your life.
Financial wealth is a side effect of the “runner’s high” of your idea muscle.

Quantity comes first
If one day you cannot come up with 10 ideas, come up with 20.
Your ideas don't need to be perfect.
Exercise your idea muscle and keep moving.
Writing 10 ideas a day gives you momentum. Great Ideas start coming to you.
Have a specific theme
Each idea list comes with a daily theme. It could be:
10 chapters for my next book
10 ways to grow my email list.
10 business ideas for Google / Amazon / Twitter / you
...

Mixing ideas!
mixing two ideas into a super powerful idea.
When rock n' roll meets blues, we get the Rolling Stones.
When George Lucas reads Joseph Campbell, we get Star Wars.

Mix good ideas so you'll come up with ideas that are great.