It's almost magical!
My daughter 6 loves books... and I wasn't getting enough time to read to her. When I was recommended Sounds English, I was reluctant at trying it... thinking it'll be just one more of the apps! But once my daughter took to it, the medium of learning used, the child-friendly interface, even the tone of voice etc. used are very appealing and effective. My daughter was using this over a short Christmas break and I saw a huge jump in her ability to read. Parents use this app, and you'll see the difference. 5 stars from me!