Description

Phocus is a portrait editor and DSLR-style camera powered by AI, giving you full control over depth, background blur, aperture, bokeh, and focal length. Whether you're capturing cinematic portraits or editing precise lens details, Phocus delivers pro-level photography tools in a fast, intuitive interface built for creators.
Inspired by real optical systems, Phocus lets you emulate DSLR lens behavior—without external gear. Control blur shape and depth radius with real aperture modeling. Adjust lens type, depth dynamics, and recreate unique bokeh styles from vintage and high-end lenses. Apply subtle distortions and optical characteristics for expressive storytelling. Phocus doesn’t just blur the background—it understands the physics of photography.
"Looking for an app that not only adds the Portrait mode effect to your photos but does a bit more? Then Phocus is the one you're looking for." — iMore
"An Outstanding AI Portrait and Macro Camera for the iPhone. It has clearly established itself as the front runner in this iOS camera apps." — John DeNicola
"The app is a fine example of technical and artistic craftsmanship." — iGeeksBlog
"Phocus is an excellent photo and video editing app for your iPhone that lets you edit both portrait photos and videos with great attention to detail." — The Useful Tech
Phocus enhances your creativity with smart tools:
• AI-powered subject detection and background blur/removal
• Precision brush and eraser tools for edge refinement
• Dual-layer tone editing for foreground and background
• One-tap portrait effects: HDR, mono, studio, stage, color splash, grain, stylize, cartoon
• Portrait matte and depth map export for external workflows
• Depth Visualizer to preview and adjust depth-of-field using real-time depth data
• Tap-to-Focus with enhanced precision using intelligent depth mapping
Whether you’re recreating film looks or developing your own style, Phocus is flexible enough for professionals and intuitive enough for anyone.
Features:
• Portrait Video Blur: Add realistic depth-of-field to videos
• AI Subject Detection: Separate subject and background automatically
• Real Bokeh Simulation: Customizable aperture shapes and light falloff
• Manual Camera Controls: Adjust ISO, shutter speed, white balance, and exposure
• RAW and ProRAW Support: Shoot in full resolution and maximum quality
• DSLR Lens Simulation: Control focal depth, lens behavior, and bokeh intensity
• Aperture & Blur Adjustment: Fine-tune background softness and focus
• One-Tap Background Removal: Instantly blur or replace backgrounds
• Portrait Effects Library: Apply curated filters and artistic looks
• Dual-Layer Editing: Adjust lighting and tone separately for subject and background
• Edge Refinement Tools: Fine control over mask boundaries
• Depth Map & Portrait Matte Export: For external editing workflows
• Depth Visualizer: Interactively adjust depth using combined image and depth data
• Tap-to-Focus: Tap to apply precise depth-based focus on any area
• Built-In Tutorials: Learn Phocus step-by-step
• Optimized for iPhone and iPad: Full-resolution support across devices
Phocus AI Subscription
Unlock full creative control with a Phocus AI subscription, available monthly or annually.
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In-Apps

Phocus AI Yearly
£19.99
Phocus AI Monthly
£4.99
Phocus AI Unlimited Access
£69.99

Screenshots

Phocus FAQ

  • Is Phocus free?

    Yes, Phocus is free to download, however it contains in-app purchases or subscription offerings.

  • Is Phocus legit?

    ⚠️ The Phocus app has poor ratings and negative feedback. Users seem unsatisfied with its performance or features.

    Thanks for the vote

  • How much does Phocus cost?

    Phocus has several in-app purchases/subscriptions, the average in-app price is £31.66.

  • What is Phocus revenue?

    To get estimated revenue of Phocus app and other AppStore insights you can sign up to AppTail Mobile Analytics Platform.

User Rating

4.31 out of 5

201 ratings in United Kingdom

5 star
144
4 star
21
3 star
12
2 star
3
1 star
21
Ratings History

Phocus Reviews

Awful

Dudewho_reviews on

United Kingdom

1. It can’t intelligently blur a video so the subject is in focus, it blurs everything. 2. It makes photos taken in it look awful. The cartoon mode makes my spots 50x more visible, all the modes blur the subject 3. It randomly crashes when I click on some buttons like portrait 4. All the presets are hideous

:(

Jovi88Hun on

United Kingdom

Nothing Free

Waste of your time and space on your phone.

Ravsterocks on

United Kingdom

Downloaded the app to see if it works for what I need it before I subscribed to the service. The app constantly crashes. Deleted it after 4 attempts. Don’t recommend it to anyone.

This App is Broken

Cantthinkofanewnickname on

United Kingdom

Now only works with previously taken photos. Camera function does not work. Trying to take a photo will crash the App!

False Claim - No automatic edge detection

Dequs on

United Kingdom

Don’t waste your cash on this. The edge detection software is the worse I’ve seen so far. So you end us doing things manually and even then the blur is rubbish.

Not Good at all

Julia1234567890j on

United Kingdom

I paid £4 for nothing. You end up selecting manually and it takes ages. Going around the picture what to make background and what not.

It’s crap

Angryplayeruk on

United Kingdom

Save your pennies, it does not black out the background fully.

Don’t waste your money

Antlark on

United Kingdom

There are versions out there that do the same with out costing £3.99 don’t be fooled and done be ripped off.

Good product but over sells

GBripped off on

United States

I like the product, it works well but they keep asking me to subscribe to a lot of other junk I don’t want. It is obnoxious.

You MUST pay to use in any capacity

JasmineO2 on

United States

title of review

Store Rankings

Ranking History
App Ranking History not available yet
Category Rankings
Chart
Category
Rank
Top Free
275
Top Free
278
Top Free
442
Top Free
449
Top Free
482

Keywords

Phocus Competitors

Phocus Installs

Last 30 days

Phocus Revenue

Last 30 days

Phocus Revenue and Downloads

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App Info

Category
Photo Video
Languages
English, Arabic, Danish, French, German, Hebrew (modern), Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish, Thai, Turkish
Recent release
3.0.8 (1 month ago )
Released on
Aug 17, 2017 (8 years ago )
Last Updated
4 months ago
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