Lose It! – Calorie Counter
Food Tracker for Weight Loss
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Description

Lose It! is a calorie counting, nutrition tracking, and intermittent fasting tool that helps you ditch the unwanted behaviors that are holding you back from reaching your weight goals.


Since our launch in 2008 we have been featured in The Wall Street Journal, The Today Show, Men’s Health, Women’s Health, CNET, Buzzfeed, CNN, Shape, Good Morning America, and more.

• 125+ million pounds of weight lost by our members (and counting!)
• 50+ million searchable items in our comprehensive international food library database
• 50+ million users who have started their weight loss journey with Lose It!
• 25+ macronutrient and health goals to choose from
• 3 days of tracking is all it takes before a user starts to see a result in weight loss


HOW LOSE IT! WORKS
Lose It! uses the proven principles of calorie tracking to educate and help you succeed. To get started just input your profile details with your goal weight and we’ll calculate the daily calorie budget best for you. Next, easily track your food, weight, and activity, and get ready to celebrate your weight loss victories. There’s no easier way to change your habits and learn about your nutrition needs.

LOSE IT! FEATURES
• NEW! Nutrition Strategies - Whether you're a nutrition novice or a macro-tracking expert, we have a nutrition strategy that will meet your needs. Our dietician-curated strategies will support everything from keto to plant-based and more!
• Barcode Scanner – quickly scan food barcodes or search our database to track foods you’ve eaten.
• Snap It – log food by simply taking a photo of your food. Just tap the camera icon for food tracking as easy as taking a picture. (2016 CES Innovation Award Winner).
• Track Nutrients – track more than just calories including macros, proteins, water, carbs, sugars, body measurements, sleep cycles, and more.
• Milestones - break down your weight loss goal into smaller, more achievable segments
• Healthy Living Articles - get inspired and stay informed on wellness topics with new content every day.
• Fitness App Syncs – connect trackers, apps, and devices like Fitbit trackers, Misfit trackers, Fitbit scales, Garmin trackers, Withings scales, Google Fit, Healthkit, and more.
• Biggest Food Library Database – 50+ million searchable foods in our international library.
• Intermittent Fasting - set your fasting plan and track your fasts in the same app where you track your food.
• Calorie Scheduling - schedule higher days and lower days so that your plan fits in your lifestyle.
• Meal Planning & Targets – meal targets help you calculate suggested calories per meal based on your goal while meal planning allows you to customize your meal names and snacks for more accurate records.
• Patterns – learn about your habits with our exclusive personal insights and patterns to identify what is hindering or helping your progress.
• Themes – personalize the look and feel of Lose It! with themes that speak to your personality.
• Recipes – customize your weight loss journey with breakfast, lunch, and dinner meals you create yourself.

Download Lose It! today and join a community of members looking to improve their health and wellness.

Get started today with Lose It! - Weight Loss That Fits!

Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members.

http://loseit.com/terms/

Should you choose to purchase a Premium or Boost subscription, subscription purchase will be charged to your iTunes account. The yearly subscription will automatically renew unless the auto-renew is turned off at least 24 hours before the period subscription ends. Your premium subscription auto-renew can be turned off or managed in your iTunes account settings. Any unused portion of the free trial is forfeited after purchase.
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In-Apps

Lose It! Premium
R99.99
Lose It! Premium Features
R539.99
Lose It! Premium Lifetime
R1,199.99

Screenshots

User Rating

4.69 out of 5

1,688 ratings in South Africa

5 star
1,312
4 star
269
3 star
77
2 star
14
1 star
16

Ratings History

Reviews

Worth the money

MoneyBox210 on

Worth the pay for the detailed calorie tracking and other factors that affect your health journey.

Lost It!

NicollaForJesus on

I had been intermittently fasting like two-three months before I joined the app, however I really think this app helped me be accountable to myself- I had to log the food I ate that was significantly above what I needed, and when the scale went up, I knew why. I wasn’t sticking to my caloric requirement. I’ve lost >20kgs since I started intermittent fasting, this app had been a huge help with everything that comes with the weight loss journey. I bought the 1st access and I will renew it every year. This is a great weight management app. Can assist with weight maintenance and I think weight gain if needed. Soli deo gloria!

Dishonest start

ihateacorn on

Why don’t they tell you up front that there isa significant subscription fee. You go through all the info and then WHAM! A significant cost which you can’t know when you open the app.

Barcode scanner no longer free

nina_lewis_sa on

Uninstalled because barcode scanner is now behind a paywall

Locked in

Melissadv410 on

No notification that the annual renewal is due, they just charge your account and when you try cancel and get a refund on the same day they tell you that you’re outside of the 5-week refund window. Criminal. No support at all. How am I outside the 5 week window when this is day one of the new year?

Great app but…

AwesomeRobyn on

This is a great app, I have been using it for just over a week and have lost about 0,7 kg. I would give the app a five star review but yesterday I started my period and I was looking to see if there was an option for this since you do gain weight while having it, sadly there was no option to select so when I was weighing myself I was about a kilogram heavier and this reflected on the graph. I would just like to sagest adding this as an option so that later when you look back on the graph it has a symbol or something so that you don’t get discouraged or disappointed with the huge amount of weight that you picked up. Otherwise I am really enjoying the experience with the app.

Think twice

SoHoJo on

I subscribed to the premium version by mistake. I did the trial and forgot to end it. This is not a great app. 90% of the time, food is listed by serving size (with no hint of what that size is) and there is no option to enter grams or milliliters. This is a basic fail on an app for this purpose. Also, limited options for South Africa. Simple foodstuffs that you get in any supermarket are not yet listed. FatSecret is a far better app in my opinion. I do like the goals on this app and the use of everyday items to show how much you’ve lost but I won’t be going Premium for Life.

Barcode scanner never works

nina_lewis_sa on

The whole reason I installed this app is because myfitnesspal removed their barcode scanner. Unfortunately the scanner on this app never seems to work, every time I try and use it the app crashes. On top of it you can’t even enter the barcode number manually. It’s really frustrating because their food database is very limited and even when you can find a food it’s never listed with the values per gram.

Weight loss

MichCampher on

Helps me a lot

Great calorie counting app

Loffie44 on

Lost 20,4kg in just over 5 months by using the app’s free version, now using premium to lose an additional 10 and would highly recommend the added features.

Store Rankings

Ranking History

Category Rankings

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Revenue and Downloads

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App Info

Publisher
FitNow, Inc.
Languages
Spanish, German, Chinese, Korean, French, English, Japanese, Portuguese
Recent version
16.3.700 (1 week ago )
Released on
Apr 18, 2016 (8 years ago )
Last updated
1 week ago